Taste the City

Taste the City is a booking platform for curated tastings. A backend portal allows staff to create and manage tastings while the front end provides the listings and booking flow for customers.

Taste the City came to us as a new startup looking for an MVP, which we designed, developed, and launched in 2023. Since launch we have added new features and continuously refined the UI and functionality according to customer and founder feedback. Taste the City grossed over 100K in their first year, earned the Queen’s Entrepreneurship Award in 2024, and appeared on Dragon’s Den in 2025.

Core features:

  • Staff can create/edit/view/delete tastings

  • Users can browse and book tastings

  • Customers are guided through tastings via series of automated text messages introducing restaurants and their dishes

  • Stripe integration to process payments

  • Restaurants can see their bookings via portal calendar

The backend portal allows Taste the City staff to:

  • Create admin

  • Create cities and neighbourhoods to assign tastings to

  • Create giftcard codes

  • Create restaurants to assign tastings to

  • Create and manage tastings and scheduling

  • Manage bookings

  • View/edit users

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